Comments on: Don't Be a Cannibal – Call to Action Explained

By: Matt Blancarte

Matt Blancarte — Mon, 17 Nov 2008 01:26:14 +0000

I asked him the same question right after he commented. lol It’ll be fixed shortly.

By: Joshua

Joshua — Mon, 17 Nov 2008 00:37:35 +0000

It’s all about focus and narrowing in on your goals.

Now…why does Nate get the fancy green box in the comments and not you, Matt?

By: AverageGal

AverageGal — Sun, 16 Nov 2008 23:21:55 +0000

Thanks for the site. Glad to hear that site visitors don’t have to keep seeing the pop up if they choose to sign up or close the offer. This looks like a great tool and I can see the benefits…thanks again for sharing the tips!

By: Nate Whitehill

Nate Whitehill — Sun, 16 Nov 2008 22:56:34 +0000

The cool thing about the Aweber lightbox feature is that it is very easy to split-test different headlines/offers, thereby increasing your opt-in percentage.

Regarding the lightbox being obtrusive and potentially turning off visitors, the great thing is that if the visitor closes the lightbox offer or submits, they will never be shown the offer again.

By: Matt Blancarte

Matt Blancarte — Sun, 16 Nov 2008 22:50:55 +0000

The feature is a lightbox effect created by Aweber. If you don’t have an account with them, you can sign up through http://www.blogemailmarketing.com

By: AverageGal

AverageGal — Sun, 16 Nov 2008 22:29:42 +0000

Thanks for the great article. I often find myself losing track of the conversion piece. Google Analytics is my primary source of tracking. I’m going to give the cannibal idea a shot and remove the offers that are performing the worst and simply leave the ones that convert.
Do you have a link or name of the plugin that John Chow and UniqueBlogDesigns is using to darken the screen and have a specific call to action for your free ebook and email sign up? Also do you feel that it might actually deter people from your website?

By: Matt Blancarte

Matt Blancarte — Sun, 16 Nov 2008 21:30:02 +0000

We’ll have to check that out. Indeed, all of the plugins we’ve tried thus far have been very buggy.

Thanks for the link!

By: CoffeeGuy

CoffeeGuy — Sun, 16 Nov 2008 20:42:21 +0000

You might want try this plugin for WordPress and WSO. The Content Robot one is buggy but I’ve had success with this one

http://www.impressionengineers.com/wordpress/easy-google-optimizer-plugin/